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Senior Content Writer | Life Insurance Co. | Remote | Up to 90k

Birmingham, AL

Senior Content Writer | Life Insurance Co. | Remote

Must Haves:
  • 5+ years writing across a variety of channels (traditional and digital)
  • Experience writing in finance, banking, medical, or pharma
  • Project experience (full cycle)
  • Self-motivated with ability to work autonomously
  • Portfolio or work samples, required
Nice to Haves: 
  • Experience in financial services (ideally with investment products & services)
  • Workfront, Jira, TFS experience
  • Understanding of sales and marketing processes

Job Description:

The Senior Content Specialist collaborates with our in-house creative and strategy teams to deliver a wide range of content crafted to inform, engage, and delight their intended audience(s). This includes sales enablement tools, presentations, advertisements, direct mail, event support, newsletters, and more.

Responsibilities:

  • Research, conceptualize, and compose innovative content that supports marketing strategies and creative briefs.
  • Demonstrated ability to translate complex ideas from multiple reference sources into stories that engage and delight the target audience(s).
  • Collaborate with Associate Creative Directors, peers, and key stakeholders on how to best achieve defined objectives.
  • Ensure consistency and quality across all written content.
  • Help to foster a culture of inclusion, innovation, and creativity.
  • Proactively manage deadlines across multiple projects in a fast-paced, Agile environment.
  • Use your subject matter expertise to help elevate our brand strategy.
  • Develop a deep understanding of the products and services you will be marketing and how they are nuanced across distribution channels.
  • Ability to pitch creative concepts to in-house customers.
  • Performs other duties as assigned.

Qualifications: 

  • 5+ years’ experience producing copy across print channels (and a portfolio of your work)
  • Ability to simplify complex, highly technical financial concepts to a non-technical audience(s)
  • An iterative and feedback-driven approach to writing, testing, and editing copy.
  • Experience using technology to collaborate, such as Workfront, TFS, Jira, etc.
  • Bachelor’s degree preferred, with a concentration in journalism, marketing, communications, or related discipline.
  • Knowledge of sales and marketing processes, as well as investment products and services, are a plus.
Amanda Boyd (She/Her)
Founder: Visible Talent Company
Text: (330) 362-2818
Email: Info@visibletalentcompany.com

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